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Yahoo! JAPAN Ads Manager provides advertisers access to necessary tools and allows them to perform various tasks directly on the screen, such as creating ads and reviewing performance data.
In this article, we will explain the basic features of the Ads Manager and go over the most essential tools.
To switch the currently displayed account, click the “V” next to the account name at the top of the screen and choose a different account from the available menu.
Additionally, you can search for accounts by entering the account name or account ID and clicking the magnifying glass button.
You can also filter accounts by type by clicking on ‘Account: All’ button next to the filter option.
To narrow the displayed data to a specific campaign or ad group, select them using the side menu.
Tip: Campaigns that are currently active have a green circle.
You can sort ampaigns and ad groups by name or status (active/inactive).
Selecting “All Campaigns” will display all the items and settings associated with campaigns under the account, both active and inactive.
Use the side menu to display further information about selected campaigns.
Tip: If you have changed settings in the ‘view’ or ‘sort’ options, it will limit the displayed campaigns according to your preferences.
You can review and apply optimisation suggestions for your account by accessing the “Recommendations” on the left side of the screen.
Easily activate or deactivate the campaigns by changing the delivery status settings.
It is possible to edit items by hovering a mouse over an item – an edit icon will appear, allowing for making necessary changes.
First, check the boxes for the items and settings you wish to change, and click “Batch Operation” to apply group settings / delete items, etc.
The label function allows users to classify submitted items into groups by attaching a word or phrase (label).
You can download various data reports by pressing the “Download” button at the top of the data area.
You can check the current item status in the ” Status” section for campaigns, ads, and keywords.
If your campaign has been rejected, lick the (i) icon to read about the reasons for rejection.
You can create a performance report in the “Reports” section the upper right corner of the screen.
From the “Tools” icon in the upper right corner of the screen, you can access various functions such as audience management, billing, and A/B testing.
Click on the bell-shaped “Notifications” icon in the upper right corner of the screen to check for notifications from Yahoo! JAPAN.
Refer to the following Yahoo! JAPAN help articles for information on creating different types of items (campaigns, ad groups, ads, keywords):
1. Campaign creation →
2. Ad group creation →
3. Responsive search ads →
4. Keyword list →
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