Blog
Case Study: How LINE Japan advertising increased Vitabrid Japan’s customer base
Wondering what more you can do for customer growth in Japan? If you haven’t tried LINE Japan advertising yet, Japanese…
UX/UI guide to Yahoo! JAPAN’s new auction-type display ads
Since March 2021, Yahoo! JAPAN has completely switched over to the new auction-type display ads and are no longer offering…
How to start selling your consumer product in Japan through Ecommerce
Are you planning on selling your consumer product online in Japan? Do you know exactly what is necessary for a…
Browse Blog Posts by Category
A guide on building a marketing calendar for the Japanese market (Part 2: Summer/Autumn)
All marketers should have a marketing calendar to help plan and execute content. Moreover, every market should have its own…
5 ways to promote your business in the Japanese market
Do you have a business you would like to start promoting in Japan? Whether your business is B2C, B2B or…
A guide to the most popular ecommerce marketplaces in Japan
Japan is the world’s fourth largest ecommerce market Did you know that Japan is the fourth largest ecommerce market in…
Case Study: How LINE Japan advertising increased Vitabrid Japan’s customer base
Wondering what more you can do for customer growth in Japan? If you haven’t tried LINE Japan advertising yet, Japanese…
Case study: DeNA Games offers practical tips for operating LINE ads
This is a translation of an article published on the LINE for Business website. The original Japanese article can be…
Case study: How L’Occitane grew online sales during the pandemic with LINE Ads
L'Occitane, is a lifestyle cosmetics manufacturing brand operating with great success in the Japanese market as L'Occitane Japan, Inc. The…
Case Study: How LINE Japan advertising increased Vitabrid Japan’s customer base
Wondering what more you can do for customer growth in Japan? If you haven’t tried LINE Japan advertising yet, Japanese…
UX/UI guide to Yahoo! JAPAN’s new auction-type display ads
Since March 2021, Yahoo! JAPAN has completely switched over to the new auction-type display ads and are no longer offering…
How to set your PPC advertising budget to maximise results
Here we will share Yahoo! JAPAN’s recommended methods for optimising your PPC campaign budget. You can find the original article…
Case Study: How LINE Japan advertising increased Vitabrid Japan’s customer base
Wondering what more you can do for customer growth in Japan? If you haven’t tried LINE Japan advertising yet, Japanese…
The differences between advertising on LINE Japan and other social media platforms
If you are considering online advertising in Japan, you may have come across LINE Japan and wondered how it compares…
The Ultimate Guide to using LINE Japan for advertising your business
Do you have a business you would like to promote in Japan? If your goal is to effectively reach the…
UX/UI guide to Yahoo! JAPAN’s new auction-type display ads
Since March 2021, Yahoo! JAPAN has completely switched over to the new auction-type display ads and are no longer offering…
How to set your PPC advertising budget to maximise results
Here we will share Yahoo! JAPAN’s recommended methods for optimising your PPC campaign budget. You can find the original article…
A crash course in UI/UX of Yahoo! JAPAN PPC search ads
You may have found our beginner’s guide to the Japanese PPC market and are now ready to start advertising on…
Case Study: How LINE Japan advertising increased Vitabrid Japan’s customer base
Wondering what more you can do for customer growth in Japan? If you haven’t tried LINE Japan advertising yet, Japanese…
The differences between advertising on LINE Japan and other social media platforms
If you are considering online advertising in Japan, you may have come across LINE Japan and wondered how it compares…
The Ultimate Guide to using LINE Japan for advertising your business
Do you have a business you would like to promote in Japan? If your goal is to effectively reach the…
How to begin stepping into the Japanese market amid the COVID-19 crisis
With the motto “overcoming challenges together”, Yahoo! JAPAN has been analysing their data to better understand the impact COVID-19 has…
Japanese digital marketing trends – what we forecast in 2021
Five 2021 trends you should know about digital marketing in Japan It’s an exciting time for digital transformation in Japan,…
Britain’s historic post-Brexit trade pact with Japan offers companies incentives to grow their market in Asia
The UK says its free trade agreement will boost digital and creative industries. Japan hopes it will bring more supplies…
White Papers
Download our white paper on Japanese consumer behaviour, designed to help businesses who want to get a better understanding of the Japanese market.