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Japanese Ecommerce trends – how has supply & demand changed?
As of this year, Japan’s ecommerce market is set to be worth $150.1 billion (£105.7 billion), with a compound annual…
How DMFA can help set up, launch and run your new LINE Japan Ads Account
What is LINE Japan? Boasting over 88 million monthly active users, LINE is the most popular social media app in…
Top 6 Ecommerce Platforms in Japan
Ecommerce is a steadily growing industry in Japan. It has a projected growth rate of 6.24%1, and is the 4th…
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A guide on building a marketing calendar for the Japanese market (Part 2: Summer/Autumn)
All marketers should have a marketing calendar to help plan and execute content. Moreover, every market should have its own…
5 ways to promote your business in the Japanese market
Do you have a business you would like to start promoting in Japan? Whether your business is B2C, B2B or…
A guide to the most popular ecommerce marketplaces in Japan
Japan is the world’s fourth largest ecommerce market Did you know that Japan is the fourth largest ecommerce market in…
Case Study: How LINE Japan advertising increased Vitabrid Japan’s customer base
Wondering what more you can do for customer growth in Japan? If you haven’t tried LINE Japan advertising yet, Japanese…
Case study: DeNA Games offers practical tips for operating LINE ads
This is a translation of an article published on the LINE for Business website. The original Japanese article can be…
Case study: How L’Occitane grew online sales during the pandemic with LINE Ads
L'Occitane, is a lifestyle cosmetics manufacturing brand operating with great success in the Japanese market as L'Occitane Japan, Inc. The…
Case Study: How LINE Japan advertising increased Vitabrid Japan’s customer base
Wondering what more you can do for customer growth in Japan? If you haven’t tried LINE Japan advertising yet, Japanese…
UX/UI guide to Yahoo! JAPAN’s new auction-type display ads
Since March 2021, Yahoo! JAPAN has completely switched over to the new auction-type display ads and are no longer offering…
How to set your PPC advertising budget to maximise results
Here we will share Yahoo! JAPAN’s recommended methods for optimising your PPC campaign budget. You can find the original article…
How DMFA can help set up, launch and run your new LINE Japan Ads Account
What is LINE Japan? Boasting over 88 million monthly active users, LINE is the most popular social media app in…
How to grow your Japanese audience through LINE Japan
If you are promoting your B2C business in Japan, or on the verge of doing so, then LINE Japan may…
LINE Japan Ads: analysing CTRs, impressions, reach & other metrics
Are you interested in advertising your product or service on LINE Japan and are wondering what type of metrics are…
UX/UI guide to Yahoo! JAPAN’s new auction-type display ads
Since March 2021, Yahoo! JAPAN has completely switched over to the new auction-type display ads and are no longer offering…
How to set your PPC advertising budget to maximise results
Here we will share Yahoo! JAPAN’s recommended methods for optimising your PPC campaign budget. You can find the original article…
A crash course in UI/UX of Yahoo! JAPAN PPC search ads
You may have found our beginner’s guide to the Japanese PPC market and are now ready to start advertising on…
How DMFA can help set up, launch and run your new LINE Japan Ads Account
What is LINE Japan? Boasting over 88 million monthly active users, LINE is the most popular social media app in…
How to grow your Japanese audience through LINE Japan
If you are promoting your B2C business in Japan, or on the verge of doing so, then LINE Japan may…
LINE Japan Ads: analysing CTRs, impressions, reach & other metrics
Are you interested in advertising your product or service on LINE Japan and are wondering what type of metrics are…
How to begin stepping into the Japanese market amid the COVID-19 crisis
With the motto “overcoming challenges together”, Yahoo! JAPAN has been analysing their data to better understand the impact COVID-19 has…
Japanese digital marketing trends – what we forecast in 2021
Five 2021 trends you should know about digital marketing in Japan It’s an exciting time for digital transformation in Japan,…
Britain’s historic post-Brexit trade pact with Japan offers companies incentives to grow their market in Asia
The UK says its free trade agreement will boost digital and creative industries. Japan hopes it will bring more supplies…
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