White Paper: Game apps usage in Japan

Our research of game apps usage in Japan:

This white paper is a report based on DMFA’s research into the usage of game apps in Japan, the third-largest game market. Learn about game app trends in Japan, and use those insights to create a marketing strategy for your digital products.

Game app usage – points of analysis:

• Frequency of play
• Duration of play
• Environment of play
• Important factors when selecting games
• Motives for downloading games
• Genres