Have you done your research?
For successful market entry into Japan, we recommend every business to conduct market research in order to understand the competitive landscape and industry trends. If you have already started digital campaigns in Japan, measuring the successes and analysing their performance is essential for ongoing opimisation. The DMFA Research and Digital Audit service has you covered for every stage in your Japanese marketing journey.
Competitor and market research in Japan
Want to know how you compare to the competition in Japan? Are you finding it challenging to conduct research as a non-Japanese speaker? DMFA’s research service will report in English so that you can understand the competition and trends like a Japanese market expert. Our service includes:
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- AI-assisted social listening for trends, personas and competitor research
- Competitor analysis for advertising spend and PR on different online and traditional media platforms
- Comprehensive reporting that amalgamates multiple data sources
Analyse campaign performance with a Digital Audit
Learn how your paid and organic activities are performing in Japan with our digital audit service. Our team of digital marketing experts will go through your previous digital campaigns and provide a full report including optimisation suggestions. With this service, you will get:
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- An audit of all online organic activities and paid social on all digital channels
- A report on efficacy, ROI and performance of past campaigns
- Recommendations on how to optimise and improve for future campaigns
- Digital tool consultation and training
- Flexible report frequency
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